How a Parent Portal Can Become a Selling Point

Most classical schools treat their parent portal as a functional necessity—something families use *after* they enroll. But what if your portal became a selling point instead?

Think about it: prospective parents are evaluating not just academics and values, but how it will feel to be part of your school community. A clean, easy-to-navigate portal shows that your school is organized, communicative, and respectful of families’ time.

If your current dashboard feels like a scavenger hunt, it’s not just frustrating—it’s repelling future families. Fix that, and your portal becomes a quiet but powerful enrollment tool.

Here’s how to build a portal that doesn’t need a user manual →

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