If a parent lands on your website and has to pause and ask, “Wait—which campus is this?”—you’ve already lost them.

Clarity isn’t a bonus. It’s the baseline. And for schools with multiple campuses, it’s often the first thing to go.

The most common problem? Poor visual hierarchy and unclear labeling. When a site treats all locations the same—without strong headlines, photos, or page structures to differentiate—you create confusion at the exact moment a parent is trying to trust you.

Fix it with simple, intentional structure:

• Each campus should have its own clearly labeled page or section
• Location-specific info—like hours, staff, and calendars—should never overlap
• Visual cues (headlines, banners, photos) should immediately signal which campus you’re viewing

Even small details—like using the campus name in navigation and headlines—go a long way toward making your site feel intuitive and trustworthy.

If you’re not sure where to start, here’s how we help schools simplify and structure their sites without losing clarity.

Bonus: Don’t make giving confusing either.

Parents shouldn’t need a PDF, login, or five-step form to donate. Solafund makes school giving seamless—just one branded form, 4.4% total fees, and zero tech frustration.

If your site can’t make it obvious where to give or which campus you’re on, it’s not serving your mission. Here’s how to fix that—without rebuilding your site from scratch.